From Thought Leadership to Executive Visibility Strategy: Why People Matter as Much as Ideas

May 7, 2025 Thought leadership is the content, but executive visibility is the voice. Why is the distinction important? Organizations across industries seek to leverage their research, case studies and broader ideas to drive visibility and impact. We work with many such organizations whose goal is to create and disseminate a body of such thought leadership to […]
VVK PR + Creative Acquires Stern Strategy Group’s PR Division

March 24, 2025 At VVK PR + Creative we’ve always believed in growing smartly to deliver value to our clients, and today, we’re thrilled to announce a monumental step forward in that mission. We’re proud to share that VVK has acquired Stern Strategy Group’s PR division, a move that brings more than 40 years of […]
VVK PR + Creative Expands Michigan Team with Four Talented Additions

March 17, 2025 At VVK PR + Creative, we are excited to share news of our strategic growth. Since the beginning of the year, we’ve welcomed four exceptional professionals to our team, reinforcing our commitment to delivering unparalleled public relations, creative, and digital marketing services to our clients. Meet the New Members of Our Team […]
DEI, VVK’s Perspective

When we talk about treating people with humanity—employees, clients, vendors, collaborators—what we’re really talking about is creating spaces where every voice not only matters but thrives. The rollback of DEI programs by major corporations reflects broader tensions in the business world as companies grapple with balancing values, economics, and politics. At VVK PR + Creative […]
Team Schwartz vs. Big Insurance

February 12, 2025 Every year, the biggest night in advertising gives brands an opportunity to create larger-than-life moments. This was VVK PR + Creative’s fifth regional Super Bowl campaign for one of our law firm clients. This year, our creative team rolled up their sleeves to deliver something bold, nostalgic, and undeniably fun for Richard […]
VVK PR + Creative Wins Diversity Award at 2024 Salute to Diversity Awards

We are happy to announce that VVK PR + Creative has been recognized as a Diversity Focused Company Honoree at the 17th Annual Salute to Diversity Awards, hosted by Corp! Magazine. This prestigious accolade highlights our unwavering commitment to diversity, equity, and inclusion within the public relations and creative industry. A Milestone in Our Diversity […]
Welcome Nicole Novak to VVK

At VVK, we believe in continuously evolving and enhancing our creative endeavors, and this week marks a significant milestone in that pursuit. Please join us in officially welcoming Nicole Novak, who is closing out her first week as our Senior Editor + Motion Graphic Designer with the Creative Video Production team. Nicole’s extensive background in […]
Welcome Charisma Tatum to VVK PR + Creative

We’re excited to welcome Charisma Tatum to the VVK PR + Creative team! Charisma joins us as our newest PR Account Executive, bringing a wealth of experience and fresh perspectives. Charisma’s impressive background includes: Marketing Services Project Coordinator at Pitch Black Digital Content Manager at the Detroit Land Bank Authority Media Public Relations Coordinator at […]
VVK + PSC + Vecino

July 1, 2024 Recently, VVK and Public Sector Consultants (PSC) co-hosted an event that brought together purpose-driven leaders from across Detroit and beyond. It was a fantastic opportunity for attendees to connect with other like-minded individuals dedicated to making a difference. Our two companies are mission-aligned, and we like and respect each other. Big thanks […]
Introducing Watermark Law + Creative

June 26, 2024 Big week at VVK PR + Creative. After many months of preparation, we launched Watermark Law + Creative, a new legal video marketing agency that is a part of the VVK brand. Based right here in Detroit, this venture is set to simplify the process for personal injury law firms connect with […]