Ned is Senior Vice President of National Public Relations for VVK PR + Creative. At VVK, Ned leads a team that strategizes and implements thought leadership and executive visibility-driven communication programs for large enterprise companies, higher education clients, professional services and consulting firms and associations on a national level.   

Starting his career with global public relations leader Ruder-Finn in the mid-90s, over a 30-year span, Ned has contributed to and led programs for companies like American Express, Cisco, Cognizant and Deloitte as well as a diverse range of professional services and consulting firms. With additional experience in higher education, he and his team have shaped and driven successful programs for London Business School, Babson College and Tufts University’s Fletcher School, among other learning institutions. Ned has also partnered with many top publishers including Harvard Business Review Press, Wiley and HarperCollins, helping business authors launch more than 100 new books on topics ranging from innovation and leadership to marketing strategy and corporate culture. Across these diverse experiences, to maximize the reach and impact of clients’ thought leadership and executive voices, he has developed unique processes to create strategic messaging and drive media strategy.   

Ned earned a Bachelor of Business Administration from Radford University in Virginia. Raised and residing in New Jersey, apart from frequent trips to the Jersey Shore and skiing in New York’s Catskills mountains, his family’s favorite activity is traveling to a new city and then quickly finding the nearest national park.